Arming Business Owners in the Battle against Data Breach

PUBLIC SERVICE ANNOUNCEMENT – THURSDAY, MAY 5^th 2016 

A primary concern for any business is the protection of sensitive client and company data. Businesses of all sizes and from all industries are susceptible to security breaches and should be vigilant in determining the most effective ways to arm themselves against invasion. Luckily, knowledge and awareness are two of the best and easiest ways for businesses to protect themselves.

Many businesses unconsciously fall prey to the most easily avoidable trap: weak passwords. With password hacks being the most common point of access in security breaches, relying on poor password choices can have catastrophic consequences for businesses. Security breaches can have devastating impacts not only on business visions and missions but can also cause irreparable harm to a businesses’ reputation. The last thing an established business hopes for is their name on the front page under a ‘SECURITY BREACH’ headline. This can erode the trust built that existing client relationships are built on and drive away potential new business.

May 5^th is National Password Day and {company} marks the annual date as an ideal time to remind all business owners of the importance of protecting company data with selective, secure and smart passwords. Many commonly used password strategies do little to meaningfully protect business data. Security is hindered when businesses’ rely on commonly used password selections that use:

• Identifiable personal information like names or birthdates
• Sequential patterns like ‘12345’, ‘1111’ or ‘abcde’
• Overly simple choices like company names or the word ‘password’

Furthermore, businesses should be sure to use a different password on every computer and device the company uses and should establish regular routines for reoccurring password changes.

{company} is passionate about increasing awareness of data breach and driving a conversation that encourages businesses of all kinds to learn the best ways to protect themselves. While establishing strong password assignment and change routines is a vital first step, it doesn’t stop there. There are a variety of additional ways businesses’ can both assess their pre-existing cybersecurity measures and supplement them with more specified protective measures.

In the fast-paced, high-tech and continually evolving business world we live in, it can be a challenge to keep up the most effective methods of data protection. If you’d like to provide your company with information on the latest and most implementable strategies available, get in touch with {company} for a chat. A quick interview will convey to your team the most effective ways of implementing a functional data-security plan and can help eliminate the overwhelming nature of managing data security.

Please don’t hesitate to get in touch with {company} to set up a time to discuss how we can extend our expertise to your company.

PUBLIC SERVICE ANNOUNCEMENT – THURSDAY, MAY 5^th 2016